The easy.bi Blog
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Conversion Rate Optimization Without Redesigning Anything
You don't need a redesign to lift conversion rates. These 7 quick wins — copy changes, CTA placement, form optimization, social proof, and page speed fixes — deliver measurable results in days.
Enno Bassen
How to Evaluate a Software Development Partner (Without Getting Burned)
A practical checklist for evaluating software development partners: what to ask, red flags to watch for, how to assess technical depth, and why paid pilots beat RFPs. Based on patterns from 100+ DACH enterprise projects.
Enno Bassen
AI-Assisted Code Review: The 60% Time Savings Nobody Expected
AI-assisted code review cuts review time by 30-50% and catches 15-20% more bugs. Learn how to integrate AI into your PR workflow without replacing human reviewers.
Filip Kralj
Scaling From 2 to 20 Engineers in 6 Weeks (Without Losing Quality)
How to scale an engineering team from 2 to 20 in 6 weeks without losing code quality or delivery velocity. Onboarding frameworks, code review standards during growth, team topology at scale, and easy.bi's 4-country scaling model based on 100+ DACH projects.
Andrej Lovsin
A/B Testing That Actually Works (Most of Yours Don't)
Only 1 in 8 A/B tests produces statistically significant results. Learn the math behind reliable testing, the mistakes that waste enterprise testing budgets, and a practical framework for running experiments that drive real conversion improvements.
Timo Koerner
Performance Scrum: How We Deliver Working Software Every 14 Days
Performance Scrum combines Prince2 governance with 2-week sprint delivery. Learn how structured work packages, fixed cadence, and outcome accountability produce working software every 14 days - backed by data from 100+ projects and 98% client retention.
Andrej LovsinExpert insights, delivered monthly
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Building AI Features Into Existing Products (Without Starting Over)
You don't need a rewrite to add AI to your product. Learn where to start - search, recommendations, content generation - plus practical integration patterns and API-based approaches that work with your existing architecture.
Filip Kralj
How to Run E-Commerce in 14-Day Sprints Without Breaking Production
14-day sprint delivery for e-commerce demands feature flags, blue-green deployments, and ruthless scope discipline. Here is how REWE-level teams ship every 2 weeks without downtime.
Enno Bassen
Cloud-Native From Day One: Kubernetes, Docker, and CI/CD for Mid-Market
Cloud-native architecture with Kubernetes, Docker, and CI/CD delivers 208x more frequent deployments and 2.6x higher profitability. Learn when mid-market companies need Kubernetes, when Docker Compose is enough, and how to build cloud-native infrastructure without enterprise-level budgets.
Filip Kralj
The UX Audit Checklist: 30 Things to Fix Before You Redesign
Before spending EUR 100K+ on a redesign, fix these 30 UX issues first. A structured audit checklist covering navigation, forms, performance, mobile, accessibility, and visual hierarchy.
Timo Koerner
In-House vs. Nearshore vs. Offshore: The Real Comparison (Not the Sales Pitch)
An honest comparison of in-house, nearshore, and offshore software development models for DACH companies. Real cost data, timezone impact, quality differences, and when each model works - based on 100+ delivered projects.
Andrej Lovsin
Agentic AI Frameworks: What They Are and Why Your Dev Team Needs One
Agentic AI frameworks go beyond code completion - they orchestrate entire delivery pipelines. Learn what separates agentic AI from LLM wrappers, real use cases, and how ebiCore accelerates enterprise development.
Filip Kralj