The easy.bi Blog
We build software. We write about building software. That's it.
Why Your Dashboard Confuses Users (And How to Fix It in a Sprint)
Most enterprise dashboards overwhelm users with data instead of enabling decisions. Learn how to fix information overload, build KPI hierarchies, choose the right charts, and apply progressive disclosure - with a sprint-scoped playbook and lessons from a Siemens dashboard redesign.
Timo Koerner
E-Commerce Monitoring: The KPIs That Actually Predict Revenue
Most e-commerce dashboards track lagging KPIs that tell you what already happened. Learn the leading indicators - page speed, funnel drop-offs, error rates - that predict revenue before it is lost.
Enno Bassen
The Multi-Vendor Trap: Why Coordination Costs Kill Your Budget
Multi-vendor software development setups add 40-60% to project timelines and push budgets to 3.5x the original estimate. Learn why coordination overhead, finger-pointing, and integration gaps destroy projects - and how single-partner accountability changes the math.
Enno Bassen
The 98% Retention Question: What We Do Differently
How easy.bi achieves 98% client retention across 100+ projects - when the industry average is 72-78%. A transparent look at the retention model: ownership culture, Performance Scrum, 4-country structure, and why we don't do body leasing.
Andrej Lovsin
Technical Debt Is a Business Decision - Here's How to Make It
Technical debt is not a failure of engineering discipline - it is a financial instrument. Learn the four types of tech debt, when to take it on intentionally, how to quantify it in business terms, and practical refactoring strategies that keep feature development moving.
Filip Kralj
Automated QA: How AI Changes the Economics of Testing
AI-powered QA reduces manual test writing by 60% and cuts testing cycles from weeks to hours. Learn how AI test generation, visual regression testing, and flaky test detection transform testing economics.
Filip KraljExpert insights, delivered monthly
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Mobile UX for B2B: Your Enterprise Users Are on Phones Now
Mobile conversion rates are 63% lower than desktop. B2B decision-makers now research, compare, and approve purchases on their phones. Learn how to close the mobile gap with responsive design, touch optimization, form reduction, and offline-first patterns.
Timo Koerner
The Discovery Phase That Saves You 6 Months
Projects with clear requirements upfront are 97% more likely to succeed. Learn what a proper software discovery phase includes - stakeholder interviews, technical audits, architecture decisions - and why skipping it costs 6 months and 66% of your budget.
Andrej Lovsin
The AI Build vs. Buy Decision: Custom Models vs. API Wrappers
Custom models cost $100M+ to train from scratch. API wrappers ship in days. Learn when to build, buy, or combine - with cost comparisons, data privacy implications, and vendor lock-in strategies for enterprise AI.
Filip Kralj
PIM Integration: The Bottleneck Nobody Talks About
PIM integration is the hidden bottleneck in 67% of enterprise e-commerce projects. Learn why Pimcore and Akeneo integrations fail, how to fix product data quality, and which sync patterns actually work.
Enno Bassen
Conversion Rate Optimization Without Redesigning Anything
You don't need a redesign to lift conversion rates. These 7 quick wins — copy changes, CTA placement, form optimization, social proof, and page speed fixes — deliver measurable results in days.
Enno Bassen
How to Evaluate a Software Development Partner (Without Getting Burned)
A practical checklist for evaluating software development partners: what to ask, red flags to watch for, how to assess technical depth, and why paid pilots beat RFPs. Based on patterns from 100+ DACH enterprise projects.
Enno Bassen