Fressnapf Tiernahrungs GmbH

Fressnapf's 3C platform: new community features, multi-region support and a Symfony 2 migration

We extended Fressnapf's 3C platform with community, CMS and e-commerce features, added internationalization and multi-client support, and migrated it from Symfony 1 to Symfony 2.

Local pages
Localized community and market pages per region
Forums + DMs
New ways for pet owners to interact
Fressnapf Tiernahrungs GmbH project showcase
01

The Challenge

Fressnapf's 3C platform ran on Symfony 1 and had to serve its community of pet owners better. It needed new community and commerce features, localized versions for different regions and support for multiple clients.

02

The Approach

We developed new community, CMS and e-commerce features: homepages, blogs, matching profiles, forums, private messaging and newsletter integration. We added internationalization and a multi-client solution. We built a market search with market homepages and a mobile website. We migrated the application from Symfony 1 to Symfony 2, alongside OXID eSales, SOLR and SAP in the stack.

03

The Results

Pet owners got more ways to interact on the platform, from forums to private messaging. Internationalization and multi-client support let Fressnapf serve users in different regions with localized experiences. The Symfony 2 migration made the platform easier to maintain. Fressnapf can now run localized community and market pages from one platform.

Local pages
Localized community and market pages per region
Forums + DMs
New ways for pet owners to interact

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Project Snapshot

Industry
Retail & E-Commerce
Service
E-Commerce
Technologies
PHPSymfonyDoctrineSOLROXID eSalesSAPMySQLJavaScriptAJAXjQuerySASSSVNGitHubJiraConfluence